Archives for the 'Hershey’s' tag
With Economy Worsening, Hershey’s Starts Selling Mockolate
Last week, our country faced major changes as a result of the worsening economy. Lehman Brothers went bankrupt. Bank of America purchased Merrill-Lynch. The Federal Reserve took over AIG in an $85 billion bailout. Even worse though, was Hershey’s decision to stop doing what they do best – manufacturing chocolate. Last Friday, TODAY reported that Hershey, in an effort to cut costs, swapped cocoa butter for vegetable oil in certain products (e.g. Whatchamacallit, Milk Duds, Mr. Goodbar, and Krackel):
“The removal of cocoa butter violates the U.S. Food and Drug Administration’s definition of milk chocolate, so subtle changes have appeared on the labels of the Hershey’s products with altered recipes. Products once labeled “milk chocolate” now say “chocolate candy,” “made with chocolate” or “chocolatey.”
Some say the label changes are too difficult to spot.
“A lot of people don’t notice it. The package looks exactly the same,” said Cybele May, who has chronicled the changes in detail on her Candy Blog. “I feel betrayed by Hershey’s. They’re giving me an inferior product and they’re not even telling me …”
Blind taste tests revealed that consumers also didn’t notice a difference in taste between the chocolate and the “mockolate.” So, I thought I would try it for myself. I went down to my trusty neighborhood convenience store and bought a Whatchamacallit – the package read, “rich chocolatey coating.” Honestly, I can’t taste the difference, but still – where are the antioxidants? And why doesn’t it melt in my mouth as smoothly? I feel betrayed too Cybele. At least Hersheys kept the cocoa in their Hershey’s Kisses and Reese’s Peanut Butter Cups. Still, I think it’s time for a brand change – back to M&Ms and Snickers for me.
